The ultimate women’s multivitamin, built from real food. 22+ real-food nutrients, a handful of pills’ worth, in a soft-baked bar you’ll actually crave.
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Why 120 days? Nutrient stores take time to rebuild. Vitamin D refills in 6 to 12 weeks, your omega-3 index shifts over 3 to 4 months, and bone rebuilds in cycles of about 120 days. Real change shows up on that timeline, not in a week.
22+ real-food nutrients at doses that matter, plus 4g protein and 4g fiber, because food has macros. View nutrition facts
One bar a day. Stack it on a habit you already have: with your morning coffee, at the 3pm wall, or on the drive home. Same moment every day, and it becomes automatic.
DHA for structure, choline for communication. The highest levels of both in any women’s vitamin.
Every B vitamin at 100% is the machinery. 115 calories of clean protein and fiber is the fuel. Pills only hand you half.
500mg of calcium from red marine algae, with D3, K2, and the protein other calcium products leave out.
Organic oats, dates and cacao, with 4g protein, 6g fat, and 4g fiber still attached. 22+ nutrients arrive the way your body expects them, keeping you nourished and satisfied. That’s not a bonus. It’s the delivery system vitamins were designed for.
Every B vitamin at 100% is the machinery that turns food into energy.* A capsule hands you the machinery with nothing to run it on. Tend brings both: 115 calories of protein, fiber, and fat, released steadily.
Plant-made vitamins have the structure your body’s receptors recognize. Studies show lab-made synthetic versions are retained only about half as well. Your body can tell.
No capsule to swallow, no binders or coatings, under 1g of natural flavor in 30 grams of food. DHA comes from algae, the source fish get it from, so there’s no fishy aftertaste. Even the iron is food: 3.2mg from the base itself.
Osteoporosis feels like a someday problem, but bone is a savings account. Deposits close around 30, pregnancy makes withdrawals, and perimenopause accelerates them. 500 mg calcium from red marine algae.
Plus the four things most calcium pills leave out: vitamin D3 to absorb it, prebiotic inulin to amplify it, vitamin K2 to direct it to bone, and protein to build the matrix it sets into.*
Adequate calcium and vitamin D throughout life, as part of a well-balanced diet, may reduce the risk of osteoporosis.
The body absorbs and uses vitamins from food differently than isolated synthetic supplements. That’s not a marketing claim. It’s the entire premise behind Tend.
In published studies, people absorbed dramatically more of the same vitamins and minerals when macronutrients were co-delivered. It’s why every bottle says take with food. Tend builds the food in.
Across the transition, women report more memory lapses and more fatigue. The nutrients behind focus and energy are the ones most often running low.
Your Omega-3 Index reflects the last 3 to 4 months of intake, not last night’s dose. Daily DHA is what moves it.
Your skeleton rebuilds itself in roughly 120-day remodeling cycles, running constantly. Calcium, D3 and K2 on board for a full cycle is what the bone bank needs.
Dark chocolate, sea salt, soft-baked to fudgy. 115 calories with 4g protein and 4g fiber, and less than 1g added sugar.
A snapshot of why women switch, and why they stay.
Their price buys bone. Yours buys brain, energy, and bone. And it’s food.
Tend is a marriage: a nutritional scientist and an artist, two daughters, one Los Angeles kitchen. When we couldn’t find a vitamin we believed in enough to give the women we love, we built it. First for pregnancy. Then postpartum. Now for every day.
Behzad Varamini, PhD. Co-founder, formulator, and published author on maternal nutrition in Advances in Nutrition. He built this formula around the three depletions the research kept showing him: choline and DHA for brain, B vitamins for energy, calcium the body can actually absorb for bone. Every claim on this page goes through him before it goes to you.
Steadier energy shows up in weeks. The deeper work takes one full cycle: vitamin D stores refill in 6 to 12 weeks, DHA builds into your cell membranes over 3 to 4 months, and your skeleton completes a full remodeling cycle in about 120 days. That’s why we ask for 120 days.
This formula is built for everyday life. For pregnancy and postpartum, Tend Prenatal and Tend Postnatal are formulated for exactly those seasons.
Yes. That is the point. 22+ nutrients, at doses that matter, in food.
There is iron: 3.2mg, 18% of your daily value, from the whole-food base itself, the way your body has always taken iron.
Because more is not the goal. Right is. 2,000 IU is 250% of your daily value, layered on top of a normal diet and sunlight.
6g total, less than 1g of it added. It is food: 115 calories with protein and fiber, not a candy bar with vitamins.
Whenever you like. Rise and shine with it, hit the 3pm wall with it, or make it the drive-home treat. It replaces the snack you were buying anyway.
Every batch, independent lab, heavy metals and potency. Ask us for the certificate.
Because your bones need it and your multivitamin never carried it. This is a multivitamin and a calcium supplement in one: 500mg with D3 and K2, every day, starting years before you thought you’d care.
